The call for personal action to save the Earth seems to be falling on more deaf ears. Sales pitches for eco-friendly products and warnings of planetary demise are backfiring. People are tired of hearing them: “green fatigue” is spreading. Suddenly, contentment is growing in our country about the quality of the environment. According to a recent Gallup poll, 46 percent of Americans now rate our ecosystems as excellent or good. That is up from 39 percent a year earlier.